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Relevant IT hosts free mobile app talk

9th June 2016

  

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SMEs  (0.02 MB)

Mobile applications have fundamentally changed the way people want to interact with the world. Sensing a massive opportunity, many SMEs want to develop products to differentiate their business in the market. However, this is a brand new world for many traditional businesses - with challenges abound.

The Cape business community will be treated to a presentation titled ‘Product Development for SMEs - Does your business need an App?’ by Wim Morris, COO of mobile product development company Polymorph.

He will provide an overview of product development and also share some personal experiences where things have gone wrong. Furthermore, he will provide SMEs with some guidelines on how to approach product development and also discuss new options that are becoming available due to the increasing acceptance of modern technologies like cloud services.

Mark Geschke, CEO of the digital transformation company Xuviate, says there has been a phenomenal growth in the Relevant IT Group. "There are already more than 350 members and it is clear from the previous events and the ensuing discussions, that there is a dire need, especially focused on the SME-sphere, for a standardised roadmap that assists them to take advantage of what technology has to offer in order to survive."

The event is free of charge and will be held on Tuesday, 14 June 2016 from 17:30 - 19:30 at the University of Stellenbosch Business School in Belville. For more information visit www.meetup.com

Edited by Creamer Media Reporter

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