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New-look websites to reinvigorate Creamer Media’s publishing mission

13th March 2023

By: Creamer Media Reporter

     

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The comprehensive, concise, and clear delivery of South African business news has been the mission of Creamer Media ever since the launch of our flagship Engineering News publication in 1981. 

To advance this mission, Creamer Media has been a progressive adopter of new digital publishing technologies that improve the flow of critical business-to-business news and insight, as well as integrate with emerging social-media platforms. 

 

In this spirit, Creamer Media’s Engineering News and Mining Weekly websites, available at www.engineeringnews.co.za and www.miningweekly.com, will be redesigned and updated in May 2023. The new-look websites will seek to present the daily business news in a manner that is pleasing to the eye, and which allows readers to browse efficiently through the day’s news. 

 

Subscribers will also be able to seamlessly access the weekly e-magazine editions of Engineering News & Mining Weekly through the websites’ redesigned Magazine Back Copies pages. Via the Back Copies section, individual magazine articles can be viewed, either in a Web format, or in an easy-to-use e-magazine format, where subscribers can opt to flip through the e-magazine pages with the click of a mouse. Subscribers will also be able to download PDF version of the weekly publication.

 

A thoroughly tested new email sending technology will be used to send out new-look daily email newsletters for Engineering News and Mining Weekly with the aim of improved deliverability, reliability, and readability.

 

“Our philosophy is to continue to invest in new publishing technologies and know-how so that we can improve our product offerings and meet our readers’ ever-evolving news and information needs,” says Martin Creamer, Publishing Editor of Creamer Media.

 

“As our readership base expands and engagement with our readers deepens, we are also able to strengthen the marketing and advertising impact of our online and print products.

“In particular, the new Engineering News and Mining Weekly websites will offer excellent new positions for our advertisers to get across their marketing messages and will also be better integrated with our online Product Showrooms and client Press Offices,” emphasises Reinette Classen, Creamer Media’s Chief Operating Officer: Sales and Marketing.

 

In addition to the new-look Engineering News and Mining Weekly websites, new look Mobi sites designed specifically for reading on phones, and which can be found at m.engineeringnews.co.za and m.miningweekly.com, will also be relaunched in May 2023. The existing iOS and Android Applications of Engineering News and Mining Weekly will continue to function seamlessly with their current look and feel.

 

To be part of this exciting re-launch and to take advantage of the special advertising offers on the Engineering News and Mining Weekly websites during May 2023, please contact advertising@creamermedia.co.za.

Edited by Creamer Media Reporter

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