Tata launches e-commerce parts portal
Tata International Africa has launched an e-commerce parts website and portal.
The online store –partskart.co.za – will enable customers anywhere in South Africa, including those in the remotest parts of the country, to order Tata and Daewoo heavy commercial vehicle (HCV) parts, with doorstep delivery, promises the company.
“We are continuously looking for opportunities to improve our customers’ interaction with our products. Keeping their vehicles on the road is of extreme importance to us,” says Tata International Africa CEO Len Brand.
“We are proud to say that we are the first automotive brand in Africa to have developed an online parts store for HCVs, where a customer can place an order and it will be delivered to their doorstep.”
Existing and new customers of Tata and Daewoo commercial vehicles will be able to search the online product catalogue and place their orders through a real-time Web-based experience.
The online catalogue is currently set up to provide parts for five different Tata Trucks and two Daewoo commercial vehicles.
There is also an option to enquire about parts not listed or currently in stock.
The website services customers operating anywhere in South Africa. It also allows anyone to go online and order parts, with sales not limited to account holders only.
A secure direct payment online paygate is integrated into the website for online payment to be made using a debit or credit card.
Customers also have access to a customer care call line to resolve any queries.
The new Tata e-commerce website is accessible on any device with Internet access.
A mobile app is currently being developed to further improve accessibility.
“The launch of our e-commerce site plays an integral part in keeping our uptime promise to our customers.
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