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Cat® Launches World’s First Globally Available Rugged KitKat Smartphone, the Cat B15Q

16th September 2014

  

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The flagship Cat® B15 rugged smartphone gets tougher and smarter

Cat® phones and accessories today announced the launch of the Cat B15Q, the next-generation of its rugged smartphone. The B15Q is the first rugged smartphone available globally to support KitKat, the latest version of Android. A truly rugged smartphone, the B15Q is one seriously hard worker, it will cope with the demands of your day at work and play, with all the features needed to help you achieve amazing things.

“With the Cat B15Q we have taken consumer feedback on board from its predecessor and added, for example, a faster processor and improved imaging capabilities,” said Oliver Schulte, COO of Cat phones. “This is the first rugged handset available globally to support Android’s KitKat so users no longer need to choose between smartphone durability and the latest Android features.  The B15Q is a key milestone to Cat phones becoming the number one global rugged device vendor by 2015.”

The B15Q is smart and reliable with a faster quad core processor, the latest version of Android (4.4) KitKat, better connectivity (Bluetooth v 4.0) and a LED Flash added to the HD camera. With a bigger speaker and noise cancelling dual microphone encased in silver anodized aluminium and shock absorbent rubber, the B15Q now has all the features needed to withstand more than a few bumps and scrapes.

Its robust design also includes the market leading Cat phone rugged features that enable it to withstand a 1.8m drop onto concrete, be submerged in up to one meter of water for 30 minutes, and endure extreme temperatures from -25°C to 55°C without compromising on the features expected from a smartphone.

The Cat B15Q also comes with the following applications: Waves Audio for professional studio quality sound tools, SwiftKey to help you type in an easier, faster and less frustrating way and Ocearch global shark tracker.

B15Q Specs
Durability: IP67 (dustproof, scratch resistant) + MIL SPEC 810G
Battery: 16 hours talk time, 2000mAh
Display: 4” WVGA, Gorilla Glass 2, Wet Finger Tracking
Camera: 5MP with LED Flash
Weight: 170g
Operational Temperature: -13°F (-25°C) to 131°F (55 °C).

The Cat B15Q will be available to buy at retailers globally this summer. Visit www.catphones.com and click on Buy Now to find your local retailers.

For further information please visit www.catphones.com

About Cat devices and accessories:
The Cat brand stands for trust, durability, reliability and quality. The Cat DNA is found in every Cat mobile phone and accessory offered by Bullitt Mobile Ltd., the worldwide licensee of Cat phones and accessories and provides boundless experience with robust mobility. A new product was created for wireless communication that meets the great variety of needs of a demanding life.

To find out more about what Cat phones and accessories are made of visit www.catphones.com

Or to download images of the Cat B15Q visit: https://www.dropbox.com/sh/iac0mjn4po972aa/AADb_Zh53LBEt9JBvoqoFhHWa


Analyst/media contact:
David Hayden
Tel: +44 7768 246021
Email: dhayden@bullitt-group.com

Edited by Creamer Media Reporter

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