https://www.miningweekly.com

Creamer Media relaunches MiningWeekly.com

11th October 2014

By: Creamer Media Reporter

  

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Unveiled in October 2014, Creamer Media’s new-look global mining news website, MiningWeekly.com, is set to delight its 40 000-plus weekly readers.  This is the fourth major revamp of MiningWeekly.com since the site was originally launched fifteen years ago in 1999.

MiningWeekly.com offers readers real-time access to mining news as it breaks around the globe. The site provides an accurate account of mining company announcements, mining project progress, supplier news and legislative and policy developments.  MiningWeekly.com’s main newsroom is in Johannesburg, and with bureaus in Perth and Toronto, as well as contributors in a number of other Asian and African regions, the site offers a global real-time service.

“Our mission is to provide accurate and timely dissemination of news about the global mining industry,” states Martin Creamer, MiningWeekly.com founder and publishing editor. “The new-look website is based on streamlined technologies and has a sleek new look and feel, aimed at assisting readers to maximise their information absorption as they move swiftly and efficiently through our news reports each day.”

The new-look MiningWeekly.com home page will feature a clickable, centered Mining Weekly masthead, instead of a left-set masthead.  There is a prominent toggle switch that enables readers to switch between news from the Africa/Europe, Americas and Australasia regions.  Generally, the site uses bigger, clearer fonts, which have been specifically designed for web publishing, and even features old-school, dropped-caps on article-view pages.

On the home page, the lead story appears prominently with a large centrally-positioned headline in order to attract and focus reader attention.  Thereafter, readers will be able to scroll down the page in order to see the other important news articles of the day, as hierarchically ordered by the site’s editors.  A column on the right-hand side features a list of headlines of the latest news, as it breaks, anywhere in the mining world.

“A key aim of the design is to present readers with a clear, intuitive hierarchy so that they can quickly and effectively read through the news.  The site’s navigation panel has also been simplified and has been placed on the left-hand side of the page, rather that at the top of the site where it was previously,” says Shane Williams, Creamer Media’s online creative director.

The new-look site has been designed in such a way that its look and feel respond to different size screens.  On larger screens the menu appears automatically on the left hand side.  On smaller screens the menu icon at top left must be clicked on for readers to access the menu.  The site is designed to work well on desktop computers, laptop computers and tablet devices, such as, the iPad. 

Readers browsing the site using smaller mobile devices, such as cell phones, will be automatically redirected to the new-look Mining Weekly mobi-site at m.miningweekly.com, which is being simultaneously relaunched in line with the site’s overall new look and feel, as the mobi-site site will be easier to read on such devices.

A new video-playing technology has been deployed on the MiningWeekly.com site.  This new video player will work on a wider range of devices and it has been set up so as to allow full-screen viewing of Creamer Media’s video reports.  In order to assist in speeding up the website, in-line video viewing on the site’s home page will no longer be possible, as all video will now have to be watched on the site’s article-view pages; that is, after clicking on an article’s headline, or play button, the full version of the article will open up and the video can be watched at that location.

Advertisers will continue to be able to gain prominent positions on MiningWeekly.com and a number of new page sponsorship opportunities have opened up on the site. For example, the cartoon, photo of the week and mine profile pages can now, for the first time, carry sponsorships. “We are particularly pleased with the prominence that the site’s new home page layout gives to our clients’ Press Offices,” effuses Reinette Classen, Creamer Media’s chief operating officer for sales and marketing.  “In addition to permanent placements on the Press Office landing page, our clients’ logos will now also appear from time to time on the site’s home page, increasing exposure and impact. Once these logos are clicked on, our client’s Press Office will open up, cataloguing their press releases, news reports and articles containing words that they have chosen to sponsor on the site.”

Subscribers, who unlike nonpaying browsers are entitled to use the site’s full search function and access the content of the Mining Weekly print magazine online, will log in by clicking on the red ‘log-in’ button placed in the left hand side navigation bar. 

Subscribers, to the MiningWeekly.com Research service, which offers exclusive access to detailed PDF reports on developments in key sectors, such as, Platinum, Gold, Diamonds, Iron-ore and Coal, will log in in the same manner and use the site’s ‘research’ button to access these services. All existing user names and passwords will continue to work seamlessly. 

All recipients of the Mining Weekly daily and weekly email services will also continue to receive their emails without any disruption, or need for reregistration, although these emails have also been redesigned to align their look and feel with that of the new-look MiningWeekly.com site.

To celebrate the relaunch of MiningWeekly.com, the site’s readers and advertisers can take advantage of a number of attractive special offers.  Please email subscriptions@creamermedia.co.za or follow the relevant links below, to find out more about Creamer Media’s special offers:

  • 50% off print and online subscriptions to MiningWeekly.com - Click Here
  • 50% off print and online subscriptions to MiningWeekly.com and Engineering News Online - Click Here
  • 50% off subscriptions to MiningWeekly.com Research - Click Here
  • 20% off for your company’s Press Office on MiningWeekly.com - Click Here

Edited by Creamer Media Reporter

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