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Low oil price expected to benefit diamond industry – De Beers

30th January 2015

By: Martin Creamer

Creamer Media Editor

  

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The low oil price is expected to benefit the diamond business, De Beers CEO Philippe Mellier has told sightholders.

At a reception in Botswana to mark the first 12 months of sightholder sales in Gaborone, Mellier outlined how the down-wardly trending oil price could potentially turbocharge the dia- mond markets of America – already the world’s biggest dia-mond jewellery stage – and India, where 2015 economic growth is now forecast to hit the 5.5% mark.

In addition, diamonds were poised to perform well in China, where emphasis on consumption was being intensified in a bid to rebalance the economy.

“All of this shows that there’s ample opportunity for the dia-mond industry,” added Mellier, who emphasised the importance of supply, finance and demand to ongoing diamond-industry success.

He sketched how De Beers was investing in sustained supply and detailed how Botswana’s Cut 8 project at Jwaneng would deliver 100-million extra carats and South Africa’s underground project at Venetia a further 80-million additional carats.

Later, Canada’s big new Gahcho Kué project and Namibia’s Sendelingsdrif project would make their contributions.

More rigorous financial transparency had been introduced to prevent inventory being sold below true value under seasonal pressure and synthetic-detection technology was being developed to expose the passing off of synthetics as real diamonds.

“We must also be acutely aware of the increasing challenges to consumer confidence presented by differing grading standards at the various grading laboratories.

“This issue has captured a lot of attention in recent months, especially with consumers in the US, and we must all display the leadership required to reassure the public that they can rely on the integrity of the diamond industry,” Mellier exhorted.

Edited by Martin Zhuwakinyu
Creamer Media Senior Deputy Editor

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